AI video generation is no longer an idea of the future. It’s a very real technology used in a range of industries, from marketing to customer service to sales and more.
AI video generators use artificial intelligence to create videos from various data sources such as text, images, and audio files. These tools make video creation more accessible: users can simply select an AI video generator, provide input, and then generate a video–with little to no technical experience required.
Of course, not all AI video generators are used for the same purpose. Some create animations from text instructions while others add personalized content to thousands or hundreds of thousands of videos with just a few clicks.
Let’s explore all the possibilities of AI video tools.
What Are AI Video Generators?
AI video generators use artificial intelligence to create, edit, or scale videos. They can take various forms, including:
- Scalable personalized AI videos: Generate videos tailored to individual viewers that enhance engagement and audience connection.
- Text-to-video generators: Convert written text into video content, such as transforming blog posts or articles into video form.
- AI video editors: Automate the editing process, making it easier to create professional-looking videos.
- AI animation video generators: Create animated videos, perfect for explainer videos or animated marketing content.
Best AI Video Generator Tools
We know it can be stressful to try and keep up with every new trend and technology–so we did the work for you and aggregated it here! Let’s take a look at some of the best AI video generator tools available in the market, explore their key features and benefits, and see what sets them apart.
With Tavus, you can make thousands of personalized videos in just a few clicks. Tavus is an AI video generator that believes in the engaging power of personalized videos to transcend the noise of mass messaging and create meaningful connections with viewers.
With Tavus, you only need to record one video, and then the platform can generate hundreds, thousands, or even millions of personalized videos that are unique to each recipient. You can personalize the recipient's name, company and other content within the video, as well as customizable backgrounds and branded landing pages. Treat each member of your audience like a main character–creating an intimate connection that inspires enthusiasm and drives conversions.
Here’s how it works:
1. Record One Video: Record a video with whatever message you want to share. This one video will serve as your template for Tavus to generate the rest.
2. Choose Variables: Choose which variables you’d like to be personalized for each recipient. For example, you could include the viewer's name, a product that’s sitting in their cart, the name of your webinar they just attended…whatever you want!
3. AI Generates the Videos: Now Tavus takes over. It can auto-generate hundreds, thousands, or more videos from your template that are personalized for every recipient. The platform used advanced voice cloning and lip syncing technology that perfectly replicates how you speak, move, and portray emotion.
4. Analytics & Insights: Once they’re sent out, Tavus measures and tracks the performance of your videos so you can understand exactly how your audience is responding.
Ambitious teams use Tavus to create personalized videos that generate ROI at scale. It’s perfect for marketers, sales teams, customer success teams, recruiters…and any other department that wants to establish a personal and emotional connection with their audience through video.
- AI voice cloning
- Customizable templates
- AI lip syncing
- Media blending
- Personalized video backgrounds
- Dynamic video templates
- Integration with multiple tools, software, and social media channels
Experience the power of AI video generation with Tavus' Enterprise plan. With unlimited users, AI models, API access, and native integrations, Tavus offers the tools you need to take your marketing to the next level. Pricing is shared when you request a demo.
Tavus is the ideal solution for mid-market businesses and enterprises aiming to integrate powerful, personalized videos into multiple workflows. If you’re looking to scale your AI video creation and cut through the noise in today’s market–Tavus is the platform for you.
Idomoo uses customer data inputs to make personalized videos and graphics, interactive videos, and dynamic video ads. The platform translates the provided information into text, images, graphics, and robotic voices that can be personalized to individual customers. Users can start with plug-and-go templates or make their own.
- Design hub
- Experience suite
- Gifs and infographics
- Video factory
- Distribution and analytics
- Automation tools
Pricing: Pricing information is not available on the Idomoo website.
Personalized video and graphic generation
3. Deepbrain AI
Deepbrain AI allows users to convert text into videos using AI avatars that can speak multiple languages, including English, Spanish, Chinese, German, French, Hindi, Arabic, and more. The platform provides various prebuilt video templates for different types of videos such as training, marketing, explainer, and news. It also offers templates for social media platforms like YouTube, TikTok, and Instagram.
- AI avatars
- Video templates
- Drag-and-drop editor
- Multi-language support
- Starter: $30/month/user
- Pro: $225/month/user
- Enterprise: Pricing information is not available on their website
AI animation & avatar videos
Runway is an applied AI research company they say is “shaping the next era of art, entertainment and human creativity.” The technology allows for the creation of videos based on inputs of text, images, or video clips. Users can also edit videos, collaborate with others on their video projects, and create AI images based on text or other images.
- Text- or image-to-video generation
- Text-to-image generation
- Image-to-image generation
- Video inpainting
- Basic: Free
- Standard: $12/month/user
- Pro: $28/month/user
- Enterprise: Pricing is not available on the website
Creatives, artists, and professionals looking to create AI art and content
Lumen5 leverages artificial intelligence to create videos from text, images, and other social media content. You provide Lumen5 with a blog post link and then its AI translates the text and images into a powerpoint-like video you can edit with their drag-and-drop interface. Lumen5 also helps creators edit “talking head content” videos with callouts, cutaways, and captions.
- Multi-channel marketing
- Social media integration
- Brand overlay
- Multi-language support
- Template management
- Data import/export
- Video capture
- Basic Plan: $29 per month
- Starter Plan: $79 per month
- Professional Plan: $199 per month
Best For: Drag-and-drop video editing that scales content creation
Synthesia allows users to turn text into a video with an avatar actor. The platform is web-based and accessible in a browser, with an interface suitable for beginners. Synthesia can replace documents, PowerPoints, and PDFs with videos and be used for internal communication and training purposes.
While Synthesia doesn’t require recording real-person actors, this doesn’t mean the solution is scalable. You still need to record a new video for every message you want to send, so if you’re looking to send personal outreach, this platform isn’t the right solution.
- Custom AI avatars
- Multiple languages
- Text to speech
- Voice cloning
- Training and support
- Personal: $22.50/month
- Enterprise: Pricing is not available on their website
Best For: One-off text-to-video generation with avatar “actors”
Make-A-Video by Meta AI generates videos from text prompts. The system uses images with descriptions to learn what the world looks like and how it’s often described, as well as unlabeled videos to learn how the world moves. Make-A-Video then generates videos from a few lines of input text.
Since you can still only make one video at a time, this video generator is really for one-off video creation needs–not scalable campaigns or programmatic workflows.
- Text-to-video generation
- Add motion to a single image or fill in the in-between motion to two images
- Create variations of your video based on the original
- High-quality video generation
- Responsible AI development with watermarking on all videos
Pricing: No pricing information is available on their site
Best For: Text-to-video generation
Veed.io is an online platform offering video editing tools. It is intended for users who need to create and edit videos such as by adding subtitles, formatting text, and including music. The platform also offers resources for users to learn about video creation.
- Online video editor
- Auto-generate subtitles
- Music & soundwaves
- Silences & noise removal
- Live collaboration
- Screen recorder
- Basic: $18/month
- Pro: $30/month
- Business: $59/month
Best For: Video editing
Designs.ai is an online platform that uses AI technology to provide design tools to its users. It offers a platform where users can create marketing portfolios and includes tools for creating graphics, videos, logos, and mockups. It also has a collaboration feature that allows users to work together on projects and an integration function for saving brand assets.
- Ability to create marketing portfolios in less than 2 minutes
- Smart mockups
- Collaboration feature for team projects
- Integration function for saving and using brand assets across creations
- Basic: $29/month
- Pro: $69/month
- Enterprise: No information is available on their website
AI video art generation and graphics
Pictory.ai is an AI-powered platform for video creation and editing, designed to convert written content into video content. The platform allows for the transformation of scripts and blog posts into videos, as well as the ability to edit videos using text.
- Script to video
- Blog to video
- Edit videos using text
- Create shareable video highlight reels
- Automatically caption videos
- Automatically summarize long videos
- Standard: $19/month
- Premium: $39/month
- Teams: $99/month
Short, branded videos
What to Consider When Choosing an AI Video Generator Tool
Take a look at these key features when determining which AI video tool to try for your business.
One of the most critical features of AI video generators is understanding what the AI can do. Is it like Idomoo and updates images and graphics using data inputs? Or like Runway, which creates AI video art from text and images?
Or, if you’re looking to create personalized videos of people, do you want the AI to mimic you, an actor, or just be an avatar? Determining your goals is going to be really important here.
If you’re looking to revolutionize your marketing, sales, recruiting–or any use case that can benefit from more engagement and conversions–Tavus’ AI is the best. Its ability to accurately replicate speech patterns, facial expressions, and body language is unmatched. When you–not an actor or avatar–are speaking to every audience member on a personal level, you’re going beyond outreach to true connection.
Over 50% of consumers state the importance of video production quality for brands. High-quality videos help maintain a professional image and engage your audience more effectively. Look for tools that offer high-definition or even 4K video outputs to ensure your videos look crisp and clear on all devices and platforms.
As your business and video needs grow, you'll want a tool that can keep up. This means it should be able to handle an increasing volume of video creation and offer additional features or capabilities as your needs become more sophisticated.
For example, if you’re using an AI video generator that requires lengthy inputs or editing time, it’s going to be challenging to scale.
Ease of Use & Onboarding Time
A tool that is easy to use and has a short onboarding time can allow you to start creating videos quickly. Seamless integrations into your current tech stacks will also streamline your workflow and make the video creation process more efficient.
Tools that offer extensive customization options can enable you to create videos that align with your brand and meet your specific needs. This could include options for custom graphics, text overlays, and music.
With Tavus, you get the ultimate customization opportunities. Choose whatever variables you want to personalize in each video, create custom CTAs, embed CTA links, and choose dynamic video backgrounds. This level of customization helps you create unique, engaging content that resonates with your audience and leads to higher conversions.
Use the Best AI Video Generator Tool
AI video generators are changing the way we create videos for a range of uses. But if you’re looking to unlock your team’s ROI potential, Tavus is the best ai video tool for the job.
It’s designed for those looking to efficiently create personalized videos at scale that truly resonates with their audience. You can finally stop competing for milliseconds of distracted attention and make deep connections with your audience that actually last.
Experience the power and impact of AI video generation.