CHAT WINDOW

Introducing Persona Builder

Create powerful AI Personas, no coding required.

Try it now

Creating Personas in the Tavus Conversational Video Interface (CVI) is now easier than ever with Persona Builder. Instead of writing prompts and code, you’ll get a guided, conversational experience to design your ideal Persona, complete with customized Objectives and Guardrails.

Persona Builder makes it easy to:

  • Generate compelling roles and personalities for any use case (like SDRs or Health Intake Specialists)
  • Instantly preview and test your Persona in a conversation
  • Create sophisticated Personas without coding

Skip the build and just talk

‍Try our curated set of ready-to-talk Personas on the platform homepage. Whether you’re creating your first CVI experience or your fiftieth, Persona Builder drastically shortens time-to-value, enabling anyone to craft highly capable, well-rounded AI experiences.

Why Persona Builder?

  • No technical experience needed: Build a Persona in minutes.
  • Quick iterations: Preview and test instantly by clicking Start Conversation within the workflow.
  • Fully functional: Our natural language, step-by-step flow procedurally generates tailored goals and guardrails for you.

Ready to get started?

Create your AI Persona hands-free with guided setup so you can get more personalized interactions fast.

Get started

Learn how to build:

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Frequently Asked Questions

What is Persona Builder?

The Persona Builder is a guided, conversational setup flow that helps you create your Replica step by step, no technical skills required. Whether you're building a virtual SDR, interviewer, or assistant, the builder tailors the experience to your use case.

How is Persona Builder different from the old setup experience?

Previously, building a Replica required navigating multiple tabs and settings, sometimes needing developer expertise. Now, it’s as easy as having a conversation. You’re prompted with clear, use-case-specific questions that streamline setup from start to finish.