Sales Optimization

LaunchDarkly focuses on clear communication across multiple business functions to ensure it keeps the product lifecycle moving forward efficiently — and new products hit the market on time. Traditionally, its default approach to communication was live meetings. But Product Manager Brandon Mensing was keen to swing the mindset towards asynchronous communication — and specifically, video.

Veed implemented Tavus and cross-functional collaboration transformed. For example, Brandon created hyper-focused looms, targeted at specific functions, in a matter of seconds. When there’s a project issue to overcome, he uses Tavus, not live meetings, to garner feedback faster. Loom ‘speeds up every project’, resulting in increased productivity and effectiveness among Veed developers, sales and marketing teams.