Sales Optimization


TAVUS PRODUCT

INDUSTRY

USE CASE

COMPANY SIZE
Overview
LaunchDarkly focuses on clear communication across multiple business functions to ensure it keeps the product lifecycle moving forward efficiently — and new products hit the market on time. Traditionally, its default approach to communication was live meetings. But Product Manager Brandon Mensing was keen to swing the mindset towards asynchronous communication — and specifically, video.
Veed implemented Tavus and cross-functional collaboration transformed. For example, Brandon created hyper-focused looms, targeted at specific functions, in a matter of seconds. When there’s a project issue to overcome, he uses Tavus, not live meetings, to garner feedback faster. Loom ‘speeds up every project’, resulting in increased productivity and effectiveness among Veed developers, sales and marketing teams.
Integrating Raven-0 into ACTO’s platform enables real-time analysis of facial cues and contextual signals during patient interactions with healthcare professionals. This enhancement allows ACTO to deliver more adaptive, intelligent, and personalized experiences for patients, ultimately improving engagement and decision-making in the healthcare sector.

Challenges
The business faced challenges in converting leads into sales, with a high drop-off rate in the sales funnel.

Solutions
By utilizing the Tavus Sales Accelerator, the business implemented targeted marketing strategies and improved customer follow-up processes, leading to higher conversion rates.

Impact
The business experienced a 35% increase in sales growth and a 25% improvement in lead conversion rates within six months.
Integrating Raven-0 into ACTO’s platform enables real-time analysis of facial cues and contextual signals during patient interactions with healthcare professionals. This enhancement allows ACTO to deliver more adaptive, intelligent, and personalized experiences for patients, ultimately improving engagement and decision-making in the healthcare sector.
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